The speed of innovation today is very much a product of the increasing connectedness, not just of individuals, but the networks, applications and content we create and use. In this installment of our “Pragmatic Marketing Goes social” series we are looking at the last gate in the ‘Market’ category and the rapidly evolving task of […]
Advances in technology and changes in social trends, have kick started a new wave of blisteringly efficient responses from organizations to the ever changing needs of the market.And web-based co-creation is at its center. The following video from the folks over at Simon & Schuster is a great introduction to how web-based co-creation can help
How to turn customer interactions into product gold The social web has rapidly become the preferred channel to engage with customers. As a result, it has become a top priority for many organizations looking to strengthen their customer interaction management strategy. However, to stay competitive in the delivery of products and services, organizations must provide
The trick to resolving your issues quickly is to first be able organize your issue list so that you can have an easier time tracking them. When there are a lot of issues on your list, an excel sheet just won’t cut it anymore. OneDesk provides you with an easy way to keep track of
Opinions: eternally held, but until recently, not globally shared. Users can take either of two angles on this trend towards public sharing of all opinions. On the one hand, those looking to become broadcast channels may bemoan with much gnashing of teeth that they’re mere drops of rain amidst a perpetual cyber downpour. On the
Managing customer expectations in the era of social connectedness It’s a fact. Poor service will no longer be tolerated by your customers. Increasingly, customers are going online, to interact with blogs and social networks to get a better understanding of your organization, obtain information about your product offerings, upcoming features, latest news, etc. They
Role-Specific On-Ramp Allows Users to Easily Navigate across a Unified Product Platform MONTREAL, May 23, 2012– OneDesk Inc., provider of the world’s first all-in-one customer-centric solution for innovators, engineers, marketers, support, and product managers, is pleased to announce the addition of a new navigational tool: The On-Ramp. OneDesk bridges the gap between product teams and
OneDesk Introduces a New Way to Get up and Running Quickly (Press Release) More
Task tool spotlight: Using the tools button to upload CSV files The “tools” button is one OneDesk’s most popular features. When it comes to managing projects and tasks, this task tool can save you many hours of work. Imagine needing to manually enter hundreds of tasks. That can take hours, or even days of work!
When everything we’re pushed to do revolves around sharing, consumers are becoming more aware that companies have a vested interest in encouraging them to do so. Is the general notion of sharing threatened with becoming obsolete? Social media trends – users mixing their own Social media trends are fast bubbling phenomena. The explosion of
It is no secret that in today’s marketplace, nothing less than exceptional quality customer service will drive quality customer satisfaction. Innovative organizations know that they must go beyond meeting the needs of customers and provide high quality service that consistently exceeds expectations. Customer relationships must be built, maintained and enriched at more profound levels than