Great news: OneDesk has been featured on The Social Customer. In my article, The Customer-Product Connection, I discuss the key role that the social customer plays in the product development process. I also offer key customer engagement strategies and highlight the need to leverage next-generation social technologies to bridge the gap between customers and organizations. […]
Anyone who has been involved in defect tracking knows that it can be a challenging process. Clear communication, collaboration, and top-notch organization are required in order to resolve defects in a timely manner. During the lifecycle of a defect, teams may find it challenging to keep track of its status, or even know when it
New component provides key collaborative bridge between product management and customer support MONTREAL, Nov. 30, 2011 /PRNewswire/ – OneDesk Inc, provider of the world’s first all-in-one solution for product managers, innovators, engineers, marketers andcustomer support is pleased to announce the expansion of its flagship product to include integrated Issue/Defect Tracking & Management. OneDesk’s cloud-based Product
Using social marketing to increase Black Friday (or any holiday) sales As the Black Friday shopping mania kicks off the holiday shopping season, retailers are doing their best to target their most loyal customers, including social customers. In today’s tough economic environment, many retailers are depending on social marketing to make their Black Friday sales
Online customer support: A business priority As the year is quickly coming to an end, we reflect on what we are most thankful for, and what we wish to accomplish next year. For many business people this is a time to evaluate the strategies and processes that were put into place to accomplish corporate goals.
BlogTalkRadio, the largest and fastest growing online talk radio network, has added a new, live product management-related talk show to its growing list of informative broadcasts. OneDesk was honored to be featured in the premiere episode of Global Product Management’s Tools of the Trade, hosted by Cindy F. Solomon. A product manager with many years
A social project management framework In his post titled In his post titled Project Managers’ New Role as Social Facilitators , Rick Freedman explores the need for project managers to shift their role from “managing tasks to managing interactions and collaboration.” Freedman references the research of Morten Hansen, a management professor at UC Berkeley, who
Social Project Management – a new role for project managers More
What can the early Internet classic, the Cluetrain Manifesto tell us about creating customer connections in today’s the social web? Evidently, alot. “The industrial interruption of the human conversation — is coming to an end. On the Internet, markets are getting more connected and more powerfully vocal every day. These markets want to talk, just
We are thrilled to announce that OneDesk will be a featured guest on Blog Talk Radio’s new show: “Tools of The Trade.” The premiere episode of “Tools of The Trade” will broadcast live on BlogTalkRadio on Friday, November 18, at 12:30PM. Cindy F. Solomon, founder of Product Management Talk, is also a well-known respected expert
Leads generation is changing It’s the age of “Web 2.0” and traditional leads generation techniques are just not working anymore. Telemarketing, direct mail, trade shows, print advertising and television commercials are losing the fight against social media, virtual events like webinars, SEO, blogging and other means of online marketing. Given that 57% of Internet users