9. Business Solutions Articles – OneDesk Software

Why it’s important to develop innovative products According to BusinessMantra.net, “Innovation is one of the most important aspects for the growth of an organization to excel ahead in competition, unless there is innovation a company cannot command respect and recognition, invention is one of the most important priorities to stay in competition and keep your […]

Who drives product innovation? They are tweeting, liking, sharing, linking and checking-in–the social customer spends a lot of time online interacting and talking about a vast variety of products and services. The Internet provides endless channels for customers to communicate what they like, love and dislike about new or existing products and services. Undoubtedly, this

It’s no secret that the business world is becoming increasingly competitive. Therefore, what is your company doing in order to keep up with the ever-changing trading environment? In an attempt to stand out from their competitors and deliver products or services that the market is looking for, many companies are exploring the concept of innovation

Why organizations need to manage customer feedback In order to derive the maximum benefit from customer feedback you need to have an effective process to solicit, collect and use valuable information to improve the way you do business. In-depth understanding of customer wants and needs requires you and your company to manage customer feedback and

In a previous blog post entitled CRM System: Helpful, but complex, we talked about how companies can benefit from using customer relationship systems. We mentioned CRM tools help businesses get organized and develop relationships with customers, and how they facilitate decision support and help the organization manage their budgets. You can read this blog post

Defining the “organization-customer interface” The “organization-customer interface” refers to the dynamic exchange of information between the customer and a company. In recent years, the “organization-customer interface” has undergone major transformation due to the effects of the Internet and of globalization. For these reasons, organizations are searching for new and innovative ways to connect with their

A quick quiz about an innovator: Who is Tim Burners Lee? What is an innovator? Wikiepedia defines this term as “a person or an organization who is one of the first to do something and often opens up a new area for others and achieves an innovation.” When you hear the word “innovator,” what, or

What is ideation? There are many definitions of this term swirling around the web and of course this may make it much harder to get a firm, fundamental grasp on the concept. Dorian Simpson, author of Ideation 101: Discovering new opportunities, serves up a very simple definition: “Ideation is the systematic search for targeted opportunities

With the business world becoming more competitive than ever, you’ve most likely started researching ways to drive business growth and outperform your competitors. We’d like to share a method that we believe will help your business succeed – open innovation. If you’re hearing this term for the first time, you are probably as confused as

Understanding customer innovation In his blog “The Design of Opportunity: Defining Customer Innovation”, Chris Lawer, Managing Director of Strategyn UK & CEO-Founder of ZinC, explains that customer innovation incorporates several different concepts that help to address the changing needs of the social consumer. Fundamentally, the emphasis is on creating a process that continuously incorporates customer